Tuesday, January 31, 2012

There seems to be a threshold to spending. At least Florida is bearing that out to some extent.


I wish people would read more newsprint.  They would get the facts and debate about the facts without 60 seconds of propaganda.
But that aside, it is amazing to watch the Former Speaker start to recover in the poll numbers while spending a little more than Romney in his ad campaigns. 
...“Peddling,(click title to entry - thank you) that would be what Vin Weber did,” said R.C. Hammond, Gingrich’s acerbic spokesman, referring to a Romney adviser who lobbied for the government-backed mortgage lender. Gingrich consulted for Freddie Mac but never registered as a lobbyist.
“You should answer the question. It might help the campaign,” Mack replied.
The problem for Gingrich is that those skirmishes have been more fiery than his own pair of debate performances this past week, a span that has seen him plummet from the high of his South Carolina triumph to trailing by 8 to 10 percentage points in polls leading up to Tuesday’s Florida primary. The dramatic swing was visible in Gingrich’s demeanor as he raced through Florida....


This is my take on the "fight for the heart of the Republican Party."  It is a fight for the heart of the party.  Today Romney flip-flopped again about Medicare because he doesn't like the closing gap a day before the Florida primary.


But, the money being spent is interesting.  Romney is spending wildly in Florida trying to get Gingrich to blow his war chest.  That is why the Former Speaker stated we are in the race to the convention "For the Heart of the Republican Party."  Which is what this election should be about quite frankly, but, instead the GOP is expecting a candidate that will beat the President.


Romney is spending about $7.5 to $8 million to buy Florida while the Former Speaker is spending about $2.5 or less.  Gingrick is effective with the monies he is spending and probably would be effective even without spending that quantity.  I sincerely believe the Former Speaker is dedicated to the fight to tone the outcome of the nomination process.  Gingrick has stated he concedes two states, one was Michigan because the former Governor of Massachusetts has a significant history there.


But, there seems to be a threshold to spending.  Coming out of the debates Romney was stronger than the Former Speaker, but, Gingrick is 'the gentlemen' and insisting on waging a positive campaign if he can.  


I have a theory about the Former Speaker.  He has waded into this territory before under Clinton.  He was controversial to the Republicans when elected, but, he got them elected.  He also worked with Clinton and even passed legislation regarding marriage that today is considered to be an assault on civil rights.  He allow the controversy to swirl around him and that is exactly what he is doing with the Freddie Mac issue.  He did answer that question.  He is not repeating the answer.  He stated the $1.6 million was received by his SMALL BUSINESS and he did not receive those monies directly.  I think the verbiage regarding Freddie Mac will return at some point on the way to the convention when the results of his campaign is beginning to be felt.  


See, controversy has an effect of frustrating the electorate.  They find themselves debating themselves over the issues.  Then when the fervor dies down the truth becomes more relevant and less ego driven. 


But, the Speaker wants to tone the "Heart of the Party" because he can get Republicans elected with a proven track record and if Romney leads the Presidential race there will be less Republicans elected into office throughout the country.  I am not sure that won't happen anyway, but, even if Gingrick loses the Executive Branch he may very well improve the Republican numbers elsewhere.


Just a few thoughts I haven't heard reflected elsewhere.  


It seems obvious the excessive monies spent on the campaigns have a threshold.  They do have an effect, especially immediately after the debates, but, their effect is somewhat limited as the run up to the primary closes.  Throwing tons of money into the campaign isn't working the way Romney supporters were hoping it would.