...but, when it comes to their elections and how to win them there is no such thing as skepticism on research.
April 15, 2009
April 15, 2009
By Katherine Q. Seeyle
Researchers (click here) have now
confirmed what was evident to most political campaigns last year — more
than half of the voting-age public used the Internet last year to find
out about, write about and comment on the presidential election.
About 55 percent of
all adults — about three-fourths of all people who are online — said
they went to the Internet for news about the election, according to a survey
by the Pew Internet & American Life Project. This is the first time
that more than half the country’s adults said they used the Internet
for political purposes.
Two findings of the survey stand out. One is that more people are going to sites that reinforce their partisan views.
A third of those who
went online for political news in 2008 said they sought out sites that
agreed with their viewpoints — up from a quarter of people who said that
in 2004....
