Robert Redford, Kevin Spacey, Edward Norton, (click here) and other actors narrate a series of videos
released Monday by Conservation International designed to send a blunt
message about humans’ impact on the planet: “Nature doesn’t need people.
People need nature.”
Designed by advertising legend Lee Clow, who cocreated Apple’s seminal "1984" commercial, the Nature Is Speaking videos debuted Monday morning at the opening of the SXSW Eco conference. The initial six videos are gorgeous montages of oceans, forests, and deserts delivered alongside a message that isn’t so pretty.
The videos will be shown on Virgin America flights, Starwood Resorts will feature them on its hotel television network, and Pearl Jam will run the series at concerts, as will the Austin City Limits Music Festival. Nature Is Speaking also will be featured at the United Nations climate change conference in Lima, Peru, in December.
Designed by advertising legend Lee Clow, who cocreated Apple’s seminal "1984" commercial, the Nature Is Speaking videos debuted Monday morning at the opening of the SXSW Eco conference. The initial six videos are gorgeous montages of oceans, forests, and deserts delivered alongside a message that isn’t so pretty.
The videos will be shown on Virgin America flights, Starwood Resorts will feature them on its hotel television network, and Pearl Jam will run the series at concerts, as will the Austin City Limits Music Festival. Nature Is Speaking also will be featured at the United Nations climate change conference in Lima, Peru, in December.
