Thursday, February 27, 2014

The FDA Super-Size labeling is incorrect.

The idea is to establish what are 'normal' servings and then have the industry adjust the labeling for consumers. In the example to the left is noted "Serving Size" as 2/3 cup (55g).  The label then reflects the actual information about 'the serving.' 

This new labeling will lead to better information to consumers regarding the nutrition of the exact serving.

By Maggie Fox

Official serving sizes (click here) are finally catching up with modern eating habits.
A 20-ounce soft drink would now be a single serving, and so would a whole cup of ice cream, under a major revamp of the familiar food label being released Thursday.

Federal health officials are proposing the first changes to food labels in more than 20 years, and they plan to bow to the reality that Americans do indeed guzzle down those giant bottles of soda in one go, and that half a cup of ice cream just plain doesn't cut it....

..."For certain packages that are larger and could be consumed in one sitting or multiple sittings, manufacturers would have to provide 'dual column' labels to indicate both'per serving' and 'per package' calories and nutrient information," FDA says.

"Examples would be a 24‐ounce bottle of soda or a pint of ice cream. This way, people would be able to easily understand how many calories and nutrients they are getting if they eat or drink the entire package at one time."...

First Lady Michelle Obama is still seeking a safer nutritional outcome for a child's day at school. The First Lady started her program to stop childhood obesity in recognition of life long health problems that can even cause birth defects in babies.

William Seay
2/26/2014 

(WASHINGTON, D.C.) First lady Michelle Obama (click here) continues her crusade against childhood obesity and nutritional health among youth.

"Our classrooms should be healthy places where our kids are not bombarded with ads for junk food," Mrs. Obama said at a recent press conference.

New rules proposed by Mrs. Obama and the U.S. Department of Agriculture would eliminate advertisements for unhealthy food and drinks in schools.

"Parents should be in control of their kids' health and their efforts should not be undermined when they send their kids off to school," Mrs. Obama said.

It would mean hallways and scoreboards with Coke or Pepsi advertisements would have to be changed - no logos allowed....

The new push comes on the fourth anniversary of Mrs. Obama's "Let's Move" initiative....