Attack of the Australian vineyards, who see this wine as a threat to their product price.

The 'floor price' for wine also disincentives alcoholism.  The alcohoic dollar won't go as far and begin to bring down dependency.

...The interim chief executive (click title to entry - thank you) of the agency, Rhonda Galbally, confirmed that the strategic plan included the concept of a uniform alcohol floor price.

Forbidding retailers from selling alcohol below a certain price per standard drink would allow them and manufacturers to share any extra profit.

The prices of most drinks, including beer, would be unaffected as they are already above the likely floor price. But cleanskin wines would be affected....